Privacy Policy
Last updated: 24 July 2026 · Effective: 24 July 2026
Your privacy matters. This Policy explains how Lofft (Pty) Ltd collects, uses, stores, and shares your personal information in compliance with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African privacy law.
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1. Responsible Party
The responsible party (as defined in POPIA) for personal information processed through the Platform is:
Lofft (Pty) Ltd
Registration: 2026/361759/07
Address: The Avenues, Devine Street, Paarl, 7646, Western Cape
Email: support@lofft.co.za
Jurisdiction: Republic of South Africa
The designated Information Officer for POPIA purposes is Monja Kemp (Director). Questions about your personal information or this Policy should be directed to the Information Officer at the email address above.
2. What We Collect
We collect personal information only as necessary for the purpose of operating the Platform. This includes:
Account & Identity Information
- Full name, email address, and password (hashed, never stored in plain text).
- Profile photo (optional).
- Province and city of operation.
- Phone number (for booking notifications and urgent communications).
Pilot-Specific Information
- CAA Remote Pilot Licence number and expiry date.
- Proof of public liability insurance (insurer name, policy number, expiry).
- Drone make, model, and registration number.
- Bank account details for payout purposes (stored and encrypted by our payment processor, not retained by Lofft directly).
- Portfolio images and work samples you choose to upload.
Permanent Placement Information (Lofft Careers)
- Whether you are seeking contract work, permanent placement, or both.
- Salary expectations, notice period, and willingness to relocate.
- A logbook summary and a signed incident/safety declaration, where you opt in to permanent placement.
Employer Information (Lofft Careers)
- Company name, ROC number and ROC certificate, and a company bio, specialities, and drone fleet the Employer chooses to publish to Pilots.
- Contact name and phone number, and billing/invoicing details, used by Lofft for account administration and Placement Fee invoicing. Billing details are never shown to Pilots.
Job & Transaction Data
- Job briefs, descriptions, location details, and attachments submitted by Clients.
- Booking records, including amounts, dates, and statuses.
- In-platform messages between Users.
- Payment data: EFT transactions are processed through Lofft's FNB business bank account. Featured subscription payments are processed by Paystack. Full card or banking credentials are never stored by Lofft.
Usage & Technical Data
- IP address, browser type, and device identifiers.
- Pages viewed, features used, and time spent on the Platform.
- Referring URL and search terms (where applicable).
Information from Third Parties
- Payment verification signals from Paystack (for Featured subscriptions).
- Any information you choose to provide when contacting our support team.
3. How We Use Your Information
We process personal information on the following lawful grounds under POPIA:
To perform our contract with you:
- Creating and managing your account.
- Facilitating job postings and Pilot profile listings.
- Processing Bookings and managing payments.
- Sending booking confirmations, reminders, and payout notifications.
- Verifying Pilot credentials and CAA licence status.
- Matching Pilots who opt in to permanent placement with Employers subscribed to Lofft Careers, and verifying an Employer's company and ROC details before their account is activated.
- Invoicing Employers for Lofft Careers subscriptions and Placement Fees.
To comply with legal obligations:
- Retaining transaction records as required by tax and financial services law.
- Responding to lawful requests from South African regulatory or law enforcement authorities.
For our legitimate interests (where these don't override your rights):
- Preventing fraud, abuse, and platform circumvention.
- Using automated pattern matching (not human review) to detect phone numbers or email addresses in Lofft Careers messages, and showing the sender a warning, to protect the integrity of the Placement Fee model described in our Terms of Service.
- Improving Platform features and user experience through aggregated usage analytics.
- Sending you relevant service updates and platform announcements.
- Resolving disputes between Users.
With your consent:
- Sending marketing communications about Lofft products, promotions, and news. You can withdraw this consent at any time by clicking "Unsubscribe" in any marketing email.
5. Cross-Border Transfers
Some of our service providers (including Supabase and Vercel) process data in the European Union and the United States. In accordance with POPIA Section 72, we transfer personal information outside South Africa only where:
- The recipient country provides an adequate level of data protection (e.g., the EU under GDPR); or
- The recipient has entered into a binding data processing agreement with Lofft that provides comparable protections to those required under POPIA Section 72.
EFT job payments are processed entirely within South Africa via FNB. Paystack, which processes Featured Pilot and Lofft Careers subscription payments, operates data centres in Nigeria and South Africa. Your subscription payment data does not leave the African continent.
6. Data Retention
We retain personal information for as long as necessary to fulfil the purposes described in this Policy, subject to the following minimum periods:
| Data type | Retention period |
|---|---|
| Account information | Duration of account + 3 years after closure |
| Transaction & booking records | 5 years (SARS requirements) |
| Dispute & mediation records | 3 years from resolution |
| Usage & analytics data | 24 months (aggregated thereafter) |
| Marketing consent records | 3 years from last interaction |
After the applicable retention period, data is securely deleted or anonymised.
7. Security
We implement industry-standard technical and organisational security measures to protect your personal information, including:
- TLS/HTTPS encryption for all data in transit.
- Encrypted storage for sensitive data fields (including credentials and licence details).
- Password hashing using bcrypt (passwords are never stored in plain text).
- Role-based access controls limiting which Lofft employees can access User data.
- Regular security reviews and penetration testing.
Despite these measures, no system is completely secure. You are responsible for keeping your account credentials confidential. Notify us immediately at support@lofft.co.za if you suspect unauthorised access to your account.
In the event of a security breach that is reasonably likely to result in a risk to your rights, we will notify you and the Information Regulator as required by POPIA Section 22 as soon as reasonably possible after becoming aware of the breach, and in any event within 72 hours in terms of Lofft's internal incident response policy.
9. Your Rights
Under POPIA, you have the following rights with respect to your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request correction of inaccurate or incomplete information.
- Deletion: Request deletion of your information where it is no longer necessary for the purpose it was collected, subject to our legal retention obligations.
- Objection: Object to processing of your information where we rely on our legitimate interests as the lawful basis, if your particular circumstances justify it.
- Withdrawal of consent: Withdraw consent to marketing communications at any time.
- Portability: While POPIA does not expressly provide a statutory data portability right, Lofft will, as a service feature, provide your account data in a machine-readable format upon request where technically feasible.
- Complaint: Lodge a complaint with the South African Information Regulator if you believe your rights under POPIA have been violated.
To exercise any of these rights, contact us at support@lofft.co.za. We will respond within 30 days. We may need to verify your identity before processing certain requests.
South African Information Regulator
Website: www.inforegulator.org.za
Email: inforeg@justice.gov.za
Phone: 012 406 4818
10. Children
The Platform is not directed at children under the age of 18. We do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us with personal information, please contact us at support@lofft.co.za and we will delete it promptly.
11. Changes to this Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will notify you by email (to your registered address) and update the "Last updated" date at the top of this page. Your continued use of the Platform after the effective date constitutes acceptance of the updated Policy.
12. Contact & Complaints
For any privacy-related questions, access requests, or concerns, contact our Information Officer:
Lofft (Pty) Ltd: Information Officer
Information Officer: Monja Kemp (Director)
Email: support@lofft.co.za
Response time: within 30 days (calendar days) as required by POPIA Section 53
If you are unsatisfied with our response, you have the right to escalate your complaint to the South African Information Regulator (see Section 9 above).